Conduct comprehensive (and ongoing) market research to ensure all sales and marketing efforts are well-informed and relevant.
Excellent communication and interpersonal skills
Plan and execute SEO, SEM, PPC, Email, Social Media programs
Handle the Social Media platform for the company
Engage and build communities on Social Media and Manage all Marketing communications
Collaborate with agencies & Vendors
Attaining certain and specific goals in generating leads, lead qualification, marketing communication, building brand image and conversion of the leads
Using Digital Marketing strategies for marketing a product, whether digital or not. This includes online adverts, viral Youtube videos or any online marketing campaign
Monitoring the performance of campaigns and other marketing efforts, evaluating them and taking proper measures to improve the performance
Performing activities relating to Search Engine Optimization on a continuous basis
Creating and executing SMS and E-mail based marketing campaigns
Reviewing and actively managing a website and other online assets and sources
Promoting employers products and/or services in the digital space
Using and researching the internet and new media to reach new customers, generate leads and retain existing customers
Analyzing market research and plan promotions, competitions and other various creative marketing techniques based on the research results.
Proven experience as Digital Marketing Executive or similar role
Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
Ensure that marketing programs are accurately reflected in our communities and that all required lead acquisition components are fully in place.
Salary: INR 3,00,000 – 6,00,000 P.A.
Exp: 3-5 years
Industry:IT-Software / Software Services
Functional Area:Marketing , Advertising , MR , PR , Media Planning
Role Category:Senior Management
Role:Head/VP/GM/ Mgr-Online/Digital Marketing
Employment Type: Permanent Job, Full Time
Desired Candidate Profile
Please refer to the Job description above
UG: Any Graduate – Any Specialization
Recruiter Name:Mayuri Barvaliya
When u call please mention you have found this job details on SherJobs
Tagged as: advertising campaigns, branding campaigns, Digital Marketing Manager, Digital-Marketing, Google AdWords, Head/VP/GM/ Mgr-Online/Digital Marketing, Marketing Campaigns, Media Planning manager, Online Marketing, PPC, search engine optimization, SEM, seo, Youtube Social Media